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How to Respond to a Negative Online Review

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5 Hater Handling Techniques

A Business Owner Getting a Bad Online ReviewIt finally happened. You received a negative review of your business online and it hurts. Your business is your livelihood and you have given your life to it, including your passion and your heart. Maybe it was just a “troll,” but more likely it was a genuinely dissatisfied customer. Now what do you do?

Let’s talk about some tried techniques to respond to these haters that will both develop goodwill and respond effectively to their review.

[Read more…] about How to Respond to a Negative Online Review

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Twitter 101: Common Abbreviations, Hashtags, Mentions, Handles, Time Commitments, and Tips for New Users

Handdrawn Twitter Icon by Pictofigo
Image by Pictofigo via Wikimedia Commons

Are you thinking about joining Twitter? Over 140 million people already have. It’s worth trying, especially if you are in business with a focused area of interest. Twitter works best if you have only one or two areas of interest that you tweet about. In fact, it’s similar to blogging because Twitter is just micro-blogging. Small posts of 140 characters or less meant to tantalize, communicate concisely, and drive traffic to your website articles.

I was a hold out of Twitter for many years. In fact, I only joined about 1 month ago. The thought of hearing about any persons minutiae of their day didn’t appeal to me. Turns out, everyone feels that way and there aren’t that many people who actually tweet such details. You can always unfollow those types too and never hear their time-wasting tweets again. What I found great about Twitter is that I could follow anyone with similar interests to me. I can get news, industry research, and just about anything I want by following people with those interests. It surprised me that Twitter was just as capable for business as it is for the consumer.

Being new to Twitter can be overwhelming. Especially since people are abbreviating and using a unique Twitter language. The lingo can be downright frustrating to learn sometimes. Not too mention hashtags (#something). What does it all mean? How do you use it? [Read more…] about An Introduction to Twitter Guide

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A Surprisingly Realistic View of the Positives and Negatives of Our Over-Hyped Social Media Culture

A Collage of the Numerous Social Media WebsitesI promise you, this article will spare you nothing to explain the truth about properly choosing Social Media for your business. If you don’t want a reality check then leave this page now.

There are a lot of social media options out there. I’m sure you’ve heard of quite a few Social Media platforms. Facebook, Twitter, Linkedin, Google+, YouTube, Digg, Pinterest, Instagram, StumbleUpon, Delicious… And on and on the list goes. Chances are, you participate in more than one. Or at least, you feel compelled to participate in more than one. Social media seems to be taking over our lives – for better and for worse. It’s important that you make strategic choices with which ones you join.

You should have realistic expectations before joining a social media platform. Otherwise you’ll buy into the hype and overwhelm your life with too many platforms. You only have so many hours in your day. The last thing you want is to mismanage your time and then lose yourself. As an entrepreneur, manager, director, leader, spouse, parent, or human-being, your most important task is choosing the task that efficiently uses your time. [Read more…] about How to Choose the Right Social Media Platform for Your Business

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All the Dimensions and Best Practices You’ll Need for Your Facebook Cover Image

Big Facebook IconOn March 30th, 2012, Facebook transitioned everyone’s wall to the “timeline” layout. This included personal profile pages as well as fan pages. Along with this update came the addition of a banner section at the top of your wall. This section is called the “Cover Photo” or “Cover Image.” It’s actually a very useful new feature and provides a great opportunity for better branding on Facebook pages.

This how-to guide will help you create fantastic cover photo’s for your facebook page while also showing you some of the things you need to consider. You can even download a FREE layered template (for Photoshop or GIMP) to use as a guideline while creating your page. Then it will be up to you to get creative and put together a great cover photo for your business page or personal profile. [Read more…] about How to Create a Facebook Timeline Cover Photo

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Just answers to your questions.

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