A List of Website Optimization Tactics You Can Use on Your Website
Website optimization is a science. You put yourself in your visitors shoes, come up with a hypothesis (or idea), implement an experiment, and measure the results. Then lather, rinse, and repeat. Try it. Before you know, you’ll have a long list of best practices that work for you and your business.
You may be wondering what I mean by website optimization. This is the practice of designing, writing, and developing your site to increase the number of people who contact your business. It is basically web design with a focus on marketing & sales. It goes well beyond just aesthetic appearance.
devEdge Internet Marketing has been working with business websites for years. We’ve come up with some general best practices. These are some of the things we find work most of the time and for most businesses out there. Many of these tweaks can be implemented by you. None of them take a lot of technical expertise. So give some of these ideas a try and see what happens! [Read more…]